Create score rules for each lead
Laiki calculates a grade for every person who enters your base, using your business rules and the behavior signals they give.
Calculated by a workflow
A workflow calculates each lead's fit with your business criteria.
Fit on every lead
The A to D grade shows up in the lead list and in each lead's panel.
Filter in segments
Build a segment with only Fit A and B leads and see the list right away.
Dashboards and triggers
Track leads by fit in your dashboards and use the grade as a trigger in workflows.
Segments
Use the score in your segments
Combine fit with other rules and build smarter segments, like the A and B leads that came from paid campaigns. The same score also becomes a chart in your dashboards.
Prioritize the people with the best fit for your business
Set up custom rules and automatically classify each person by profile and engagement. Your sales team starts with the conversations most likely to move forward.
Real-time processing
Calculate and update the score automatically, as new events happen. The score evolves along with each person's behavior.
Custom criteria
Set your score rules based on your own business criteria: job title, company, industry and much more. Every operation has its ideal model, and Laiki fits them all.
Automatic classification
Each person automatically gets a classification based on the calculated score. Your sales team knows exactly where to start.
Score as a trigger
Use the lead's score as a condition in your workflows. Automate and create specific journeys based on how your leads are classified.
Never make another decision in the dark
We set up your data operation alongside you and get your team ready to decide. Book a conversation and try it with your own data.